As ex-founder and leader of a strategic marketing consultancy, Jon has spent the last 10 years working alongside some of the world’s biggest brands helping them develop customer-centric and data-driven marketing strategies. His experience stretches across several geographies, including the U.S., Europe, Australia, New Zealand and Africa and multiple industries, including mobility, retail, tech, media, nonprofit, beauty, luxury, tourism, and FMCG.
Jon’s core competences include strategic marketing, marketing science & analytics, market research and consumer insights, brand management, value-based pricing and innovation. Jon holds an MBA from INSEAD and was trained in Strategic Marketing and Design Thinking at INSEAD and Customer Analytics at the Wharton School.
Today, Jon helps founders, investors and product owners of startups, scaleups and new ventures bridge the gap between product development and market success. He works in several capacities including consulting, advisory, mentorship and as a fractional CMO.