As the co-founder of this digital edutainment startup, one of the PerfectPitch senior experts introduced innovative pedagogical concepts to the worldwide language learning market through online services like English Attack and Lingua Attack. The services, which expanded from the teaching of English to instruction in half a dozen languages, use games and clips from popular films, television series, and television news to motivate and engage language learners in new ways.
The services have been adopted by premium customers like the Banque de France (the French central bank) and several leading universities, and adapted as white-labeled pubic service language learning platforms by the French regions of Ile-de-France and Grand Est, as well as by the three leading French corporate language training organizations.