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Talentsoft

In 2017, Talentsoft, already the European leader of Cloud-based HR management solutions (later to be acquired by Cegid), launched a series of large-scale content marketing campaigns aimed at reaching a wider global audience.

The software company hired a PerfectPitch expert to write a series of eBooks, white papers, and blog articles in order to put forward Talentsoft’s vision of the future of work, as well as the individual expertise of its founders, particularly while digital businesses navigated the complexity and adapted to the new GDPR regulations.

As a result, Talentsoft would eventually launch a separate website dedicated to a wide range of HR-related subjects and resources.

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